Mentos Forms $100,000 National Partnership with Big Brothers Big Sisters of America
Big Brothers Big Sisters Of Greater Cincinnati Receives $25,000
Mentos stands for fresh connections – always has. And, this year, Mentos is taking that commitment to fresh connections even further, partnering with Big Brothers Big Sisters.
In a campaign running now through the end of October, Mentos is introducing its new “Say Hello” mints, and chose Big Brothers Big Sisters as the non-profit agency to benefit from the promotion.
Sylvia Buxton, Vice President Marketing for Perfetti Van Melle, the manufacturer and marketer of Mentos says, “We’re going to help the MILLIONS of people who buy Mentos not only to make fresh connections, but also Pay It Forward for Big Brothers Big Sisters of America,” said “Through this campaign, Mentos is donating $100,000 to Big Brothers Big Sisters of America. Because of the ‘Hometown Connection’ – the companies U.S. headquarters is in Erlanger--$25,000 of this donation will be given to Big Brothers Big Sisters of Greater Cincinnati.”
With the new limited edition Mentos “Say Hello” mints, Mentos has turned every mint into a way to Say Hello, to make a fresh connection. Each mint in the roll of Mentos Say Hello includes a way to connect, to Say Hello. Messaging on the mints includes suggestions such as fist bump, play rock-paper-scissors, give a high five and many more. Read more.
Big Brothers Big Sisters Of Greater Cincinnati Receives $25,000
Mentos stands for fresh connections – always has. And, this year, Mentos is taking that commitment to fresh connections even further, partnering with Big Brothers Big Sisters.
In a campaign running now through the end of October, Mentos is introducing its new “Say Hello” mints, and chose Big Brothers Big Sisters as the non-profit agency to benefit from the promotion.
Sylvia Buxton, Vice President Marketing for Perfetti Van Melle, the manufacturer and marketer of Mentos says, “We’re going to help the MILLIONS of people who buy Mentos not only to make fresh connections, but also Pay It Forward for Big Brothers Big Sisters of America,” said “Through this campaign, Mentos is donating $100,000 to Big Brothers Big Sisters of America. Because of the ‘Hometown Connection’ – the companies U.S. headquarters is in Erlanger--$25,000 of this donation will be given to Big Brothers Big Sisters of Greater Cincinnati.”
With the new limited edition Mentos “Say Hello” mints, Mentos has turned every mint into a way to Say Hello, to make a fresh connection. Each mint in the roll of Mentos Say Hello includes a way to connect, to Say Hello. Messaging on the mints includes suggestions such as fist bump, play rock-paper-scissors, give a high five and many more. Read more.
Match of the Month!
Big Sister Christine Esswein and Little Sister Ka'Niyah
Christine, who lives in Oakley, has focused on helping Ka’Niyah excel at school and introducing her to new activities and opportunities. When asked about her Little Sister’s strengths, Christine said, “Ka’Niyah takes challenges well, and is always up for anything. She also has a big heart and is funny and goofy.” Of their friendship, Christine says, “It's easy and comfortable. It always has been but we've really grown into a comfort level that allows us to talk about anything with each other. I asked her last weekend if she remembered our early time together, when we first started hanging out. She said no. I asked her if she remembers what it was like before me or if I've just always been there, she said that I've always been there. That was a pretty amazing thing to hear, it highlighted the depth of impact and involvement that I have had on her life and gave me the inspiration to continue to be a consistent and positive part of her life. We're quickly approaching the 5 year mark together and it's cool how much we have both grown over that time. She's not a little kid anymore and I love the young lady she's growing up to be.”
In addition to being a Big Sister, Christine is involved with Big Brothers Big Sisters as a member of the Young Professional’s Board, and by helping with events. She was one of the YP members to take part in the Over the Edge rappelling event at the Cincinnati Westin Hotel, raising funds and awareness for Big Brothers Big Sisters of Greater Cincinnati.
Our thanks to Christine and Ka’Niyah for being part of Big Brothers Big Sisters!
Christine, who lives in Oakley, has focused on helping Ka’Niyah excel at school and introducing her to new activities and opportunities. When asked about her Little Sister’s strengths, Christine said, “Ka’Niyah takes challenges well, and is always up for anything. She also has a big heart and is funny and goofy.” Of their friendship, Christine says, “It's easy and comfortable. It always has been but we've really grown into a comfort level that allows us to talk about anything with each other. I asked her last weekend if she remembered our early time together, when we first started hanging out. She said no. I asked her if she remembers what it was like before me or if I've just always been there, she said that I've always been there. That was a pretty amazing thing to hear, it highlighted the depth of impact and involvement that I have had on her life and gave me the inspiration to continue to be a consistent and positive part of her life. We're quickly approaching the 5 year mark together and it's cool how much we have both grown over that time. She's not a little kid anymore and I love the young lady she's growing up to be.”
In addition to being a Big Sister, Christine is involved with Big Brothers Big Sisters as a member of the Young Professional’s Board, and by helping with events. She was one of the YP members to take part in the Over the Edge rappelling event at the Cincinnati Westin Hotel, raising funds and awareness for Big Brothers Big Sisters of Greater Cincinnati.
Our thanks to Christine and Ka’Niyah for being part of Big Brothers Big Sisters!
Big News!
Chance meeting reconnects a Big Brother with his Little Brother
A UPS driver recently delivered a package to a BBBS of Greater Cincinnati staff member, who happened to be wearing a BBBS shirt. He mentioned he had been a Little Brother. Here's the story about how he and his Big Brother re-connected, and how he says his Big changed his life. (We were thrilled to hear it, and happy to still have their match picture from 1987!)
A UPS driver recently delivered a package to a BBBS of Greater Cincinnati staff member, who happened to be wearing a BBBS shirt. He mentioned he had been a Little Brother. Here's the story about how he and his Big Brother re-connected, and how he says his Big changed his life. (We were thrilled to hear it, and happy to still have their match picture from 1987!)
Life-Changing Friendships: How having a 'Big Sister' set 1 woman on the path to success
When Lisa Taphorn met Rachel Middleton on May 5, 2006, they could not have known their friendship would last more than a decade, or the impact it would have on both of them. Click here to read Rachel's story.
When Lisa Taphorn met Rachel Middleton on May 5, 2006, they could not have known their friendship would last more than a decade, or the impact it would have on both of them. Click here to read Rachel's story.
